When you’re enjoying coffee, it’s not just the beans that matter; it’s the mug in your hand. The right coffee cup can turn a daily caffeine fix into a little moment of joy. That’s why retailers who sell mugs, homewares, or gifts need to know what customers are really looking for.

From classic designs to novelty items, here are 10 different types of coffee cups and mugs your store should be stocking.

1. Classic Ceramic Mugs

It's a timeless favourite. Ceramic mugs are sturdy, easy to clean, and available in countless colours and styles. They’re perfect for everyday use and appeal to a wide range of customers. You’ll find them in nearly every kitchen - for good reason.

2. Travel Mugs

Designed for life on the go, travel mugs are insulated to keep drinks hot (or cold) for longer. They’re great for commuters, busy parents, and anyone who prefers to take their coffee with them. Look for leak-proof lids and sleek designs that double as stylish accessories.

3. Glass Coffee Cups

Sleek and modern, glass mugs are perfect for showing off beautifully layered drinks like lattes and cappuccinos. Many are heat-resistant and come with double-walled designs for insulation. These are ideal for cafes and home baristas alike.

4. Espresso Cups

Small in size but big in character, espresso cups are a staple for anyone who loves a strong, short coffee. Typically holding 60–90ml, these little cups come in sets and make great gifts for coffee lovers.

5. Novelty Mugs

Funny slogans, quirky shapes, or pop culture designs, novelty mugs are all about personality. They make brilliant impulse buys and perfect gifts. If you run a gift store, these are a must-have category in your wholesale mug collection.

6. Stoneware Mugs

Chunky, earthy, and full of rustic charm. Stoneware mugs are heavier than ceramic ones and often feature handmade or artisanal finishes. They’re popular with customers looking for a more natural, relaxed aesthetic.

7. Cappuccino Cups

A little bigger than espresso cups, cappuccino cups are usually around 150–180ml and have a wider rim. They’re designed to hold a balanced ratio of espresso, steamed milk, and foam. Great for coffee connoisseurs and those who enjoy their brew with a bit of flair.

8. Personalised Mugs

Who doesn’t love seeing their name or hometown on a mug? Custom mugs in Australia are a fast-growing trend, especially in tourist towns and gift shops. From printed messages to local landmarks, personalised mugs help your store stand out.

9. Stainless Steel Mugs

Durable and practical, stainless steel mugs are often used for camping, travel, or work. They’re lightweight, resistant to breakage, and often come with carabiner handles or lids. Perfect for outdoorsy types and adventurous spirits.

10. Bone China or Porcelain Mugs

Elegant and refined, these mugs are often thinner and more delicate than others. They’re ideal for high tea, formal settings, or premium gift packs. Stocking these can elevate your product range and appeal to customers shopping for something special.

Stock Up for Success

Having a wide variety of mugs in your retail store gives your customers something they’ll love, use, and gift to others. From practical stainless steel travel cups to quirky novelty mugs, each type serves a different lifestyle or occasion.

At Malmar, we make it easy to expand your range with high-quality wholesale mugs and custom mugs in Australia. Our curated selection includes everything from trendy gift ideas to timeless favourites, all designed to help you stock up with confidence.

Ready to refresh your shelves? Browse our range today or contact us to learn how we can support your retail success.